Most travelers want a fairly-priced hotel or even a good deal. Most search for these accomodations directly through the hotel brand or through a travel agency. The issue is that the prices are the same or there is a minimal difference between an agency or a direct hotel.
The hotel industry competiveness is more aggressive than the flight industrty. Some Online Travel Agencies (OTA) collect the majority of online hotel reservations among themselves. Therefore, there is a competition gap and as consumers we must learn to identify a good hotel at a good price.
For some travelers, booking hotels is a nuisance that takes up too much time and effort. Just a spot to rest before going on to the next location.
How much work you put into the hotel booking process will determine how much money you save. There is no secret method or puzzle to solve. All it need is the appropriate information and a little research. Check Prices Directly With Hotels and then compare wit searchs competitions.
Very important A non-refundable is lower rate but a free cancellation higher rate.